Industry first energy efficiency guarantee for data storage

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A new energy efficiency service level agreement from Pure Storage guarantees energy efficiency for the first time to help businesses’ sustainability efforts.

The new SLA represents the first and only energy efficiency guarantee in the enterprise storage as a service market and aims to provide customers with the most sustainable storage technology to meet their goals.

The energy efficiency SLA enables organisations to measure the maximum number of actual Watts per tebibyte (TiB). If the guaranteed Watts/TiB is not met, customers can request service credits and Pure Storage will execute remediation actions, including densification or consolidation, at no additional cost.

The enterprise storage industry has long been burdened by substantial energy usage, high costs, short technology refresh cycles, forklift upgrades, unplanned downtime, and overall data storage complexity.

Global enterprises, however, are on a path to embrace flexible, consumption-based operating models and modern services that both drive stronger value and efficiencies, and contribute to the overall reduction of environmental impact over time.

A recent IT Sustainability Impact Survey revealed that 86 per cent of sustainability programme directors recognise that companies cannot reach their sustainability goals without significantly reducing their technology infrastructure energy usage. However, organisations cannot manage sustainability without a reliable and consistent way of measuring it.

Through Pure Storage’s global partner ecosystem, Evergreen//One enables customers to not only benefit from continuous innovation, financial flexibility, and operational agility, but achieve new levels of energy efficiency by measuring Watts per TiB to meet long-term sustainability goals.

“Sustainability has become a key pillar of IT strategies today, with an emphasis on reducing power and space to drive operational efficiencies and ultimately reach long-term ESG goals,” said Scott Sinclair, practice director, infrastructure, cloud and DevOps at Enterprise Strategy Group.,  “By introducing an energy efficiency SLA into its storage-as-a-service offering, Evergreen//One, Pure Storage is providing an added and crucial layer of transparency for data storage, delivering a guaranteed measurement of actual Watts per TiB that will support a sustainable IT infrastructure.”

Evergreen//One enables customers to subscribe to five critical enterprise-grade SLAs, including no scheduled downtime for upgrades or maintenance, 99.9999% uptime guarantee, a 25 per cent storage capacity buffer relative to usage, unrivalled storage performance aligned with service tier, and efficiency measured by Watts per TiB.

“Data storage is historically one of the most challenging elements of running a business – it’s dynamic, grows quickly, and requires extensive resources to provision and maintain,” said Tyler Bower, founder of Cloud@Work. “However, it’s absolutely critical to operating a successful and scalable organisation. Evergreen//One simplifies storage, scales with business, delivers consistency, and creates financial efficiencies. In fact, Evergreen//One has enabled us to move heavy CapEx costs to OpEx and save cash flow, making it much easier to predict and scale our business.”

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